Secura Accelerates Expansion With Board Level Addition


By Sally Bryant-Haswell on 3rd August, 2018.

Highly-Experienced Sales Director

We are delighted to welcome Ashley Sellar as Secura’s new Sales Director. Formerly VP of Key Account Management at Ericsson, Ashley joins the senior management team to take ownership of the expanding sales function and drive further new business growth.

Our New Recruit

Having previously held senior sales management positions at Brocade, Cable and Wireless and Nortel Networks, Ashley has over 20 years’ sales experience in the technology sector. In his most recent role as VP of Key Account Management at Ericsson, he led a global team of over 1,000, responsible for managing multi-million-pound IT and telecommunications service contracts.

As well as his proven ability exceeding targets as a sales leader, Ashley brings an advanced skill-set in people and performance management to the business, with experience in sales transformation and business development.

As Sales Director at Secura, his focus will be on shaping the business’s sales function for increased success and driving the improvements and efficiencies needed to support the business’s ambitious growth targets.


Secura CEO, Ollie Beaton, commented:

Ashley is an incredible addition to the Secura team and his experience will further accelerate our growth. His mentoring and management will be a massive positive for our sales team who can learn by his example and from his experience of what it takes to become a success in technology sales. This knowledge of the technology sector and his ability to successfully manage high-performing sales teams will really push our commercial capability to the next level and his strategic insight at board level will be invaluable as Secura continues to expand.


Secura Sales Director, Ashley Sellar, commented:

I’m really excited to be joining Secura and to contribute at a pivotal point in their development as a business. This is a company that is really making headway in the very competitive cloud landscape by challenging the status quo; delivering cutting-edge hosting solutions with a customer-first approach to service and support that the market is really responding to.


Sally Bryant-Haswell

Marketing Manager

Sally is the marketing manager at Secura and makes sure all our events and campaigns run along just tickety-boo.

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